More than half of North American back-to-school shoppers prefer to check in-store inventory online before visiting a store

Something new for the advertising industry, the tech giant Microsoft rolls out Multimedia Ads on a beta version staple.

Snapchat is facing advertising business issue and trying hard to overcome it. Snapchat has launched a program Snap Accelerate to attract the

European Union might impose a fine of 1 billion Euros against Google over alleged shopping search market abuses. EU has the authority to fin

Wall Street Journal reports that its site traffic has declined by 44 percent after pulling out from Google's First Click Program. Howeve

Google will start blocking ads on the publishers sites on Chrome, if they don't meet the 'Better Ads Standards' early next year.